2016 Talking Points
Don’t Forget to Make Sure You Benefit Too!
In other words, generosity is one of the keys to success. But, don’t make the mistake that many agents make. Don’t bend over backwards helping everyone else out without considering how those actions benefit you. This is not being shallow, it is being practical. Here are two simple questions you must answer “yes” too, to ensure the choices you make provide maximum benefit for both you and your clients:
- Are my actions going to directly benefit my clients? Will they be pleased with my efforts?
- Are my actions going to directly benefit what I want out of life?
If you focus on only what’s good for your clients, you won’t be able to survive in business. Remember, many people won’t be concerned about how their actions impact you and may inadvertently harm you.
On the other hand, if you are only concerned about yourself, many prospective clients will perceive your actions as being shallow and avoid doing business with you. You will also find business difficult to perpetuate on a long-term basis because your reputation will eventually catch up to you.
When the answer is “yes” to both questions, everybody will win and you will find your business will grow and grow.