In nearly all social conversations, the subject of real estate is either discussed or can easily be introduced into the conversation. One important way to build your reputation as a Trusted Real Estate Professional/Advisor, is to be able to discuss current events and their impact on the Real Estate Market and Real Estate Prices. Each […]
Prospecting – Name Your Price
Agents can expect new listing opportunities to become more and more scarce during the coming months. The good old days where an agent could turn down a listing because of a difficult seller with unrealistic expectations will soon come to an end. Agents that expect to grow their business during the remainder of this year, […]
Business Management – Mastering the Pareto Principal
The Pareto Principal can be loosely defined as an approach to human behavior that concludes that 80% of a person’s success in every part of their life comes from just 20% of their activities each day. Under the Pareto Principal, it can also be argued that the reverse is true. In other words, 80% of […]
2012 Buyer Considerations – Key Points
2012 Buyer Considerations- Key Points Here are several key points to remember when working with buyers: Start with a logical conclusion Identify the logical result of the buyer purchasing the home. If it makes sense for the buyer to buy, you can use logic as a powerful tool to close them. If it doesn’t make […]
Motivation – How’s That Working for You?
An aggressive way for you to point out that your clients are employing an insanity strategy, (definition of insanity is to keep doing the same thing over and over again, and expect different results!), is to point out their repetitive use of the same strategy, then point out the lack of success using that strategy, […]
Psychology of Selling: Find a Way
We are all well aware of the fact that greatest limitations are self imposed. Yet, most agents will try several logical approaches then get frustrated when none of them work. They’ll conclude that reaching an agreement is unlikely. As soon as an agent begins to question their ability to close a deal, their actions reflect […]
2012 Seller Considerations – Using the Palm Beach Strategy to Get the Maximum Listing Term
Not surprisingly, most homeowners believe the value of their property is much higher than what their home is worth. This perception created a conundrum for agents because agents recognize that taking the listing at a higher price could mean countless hours and money spent on a listing that would never sell. In recent years, it […]
The Auto Industry vs. Real Estate
Mortgage Interest Rate
Seller Considerations- Understanding Federal Reserve Policy
Most people get confused when The Federal Reserve talks about lowering or raising interest rates. The assumption is that mortgage interest rates are controlled by Federal Reserve Policy in the United States. This is not always the case. When the Federal Reserve talks about raising rates, they are not referring to interest rates charged for […]