2014 Prospecting – Never Run Just One Ad Thomas Smith a nineteenth-century London businessman offered the following advice to advertisers in 1885. It is still applicable today: The first time people look at any given ad, they don’t even see it. The second time, they don’t notice it. The third time, they are aware that […]
Prospecting – Using an Existing Listing to Call Your Farm
2014 Prospecting – Using an Existing Listing to Call Your Farm How to get them to take the call: Tell them another island resident listed their property with you and asked you to call their neighbors to let them know their house is for sale. Ask them if they know of anyone who might […]
Prospecting – The Pot of Gold at the End of the Rainbow
Presentations- 4 Part Sales Presentation Outline
2014 Presentations – 4 Part Sales Presentation Outline 1. Sell Yourself 2. Sell The Company 3. Sell Services 4. Close The Sale Sell Yourself – (The Warm-Up) “People don’t care what you know until they know you care” • Gather Info – Strategic Brief questions • Build Rapport – (like and trust) Find areas […]
Business Management – Weekly Activity Report (WAR) Model
Weekly Activity Report: WAR Model
Compelling Questions Every Home Seller Should Answer
Selling your home or condo can be a daunting task for even the best business professionals. Worse yet, most homeowners that are selling, have had little experience in the past, making maximum success difficult unless they are being represented by a seasoned real estate professional. The sale of a home can have a significant impact […]
Seller Considerations – Seller Pro-Forma: Calculating the Real Cost of Waiting
2014 Seller Considerations – Seller Pro-Forma: Calculating the Real Cost Of Waiting We’ve all been reading about improving market conditions in real estate for quite some time now. What the media has failed to mention is, depending on the market and price points, we may still have long way to go. In the ultra-luxury […]
Buyer Considerations – Four Steps to Home Buying Failure
Buyer Considerations – Census Figures Show Real Estate is a Great Investment
Buyer Considerations – Census Figures Show Real Estate is a Great Investment For those of you who have been wondering just how good an investment real estate is, consider the following: 1. United States – From 2000-2010, the population of the United States increased by almost 10% and is now at 308 million people. At […]