There’s finally proof for what top real estate agents have known all along. It pays to hire an experienced agent. According to a recent study by The Journal of Housing Research, the more experience you have, the more likely you are to sell your own listings and to sell them at a higher price in […]
Timing is Everything
Are You a Real Estate Brain Trust?
You’ve committed to success this year. You know the definition of insanity and you know you must make better choices on where to focus your time, energy, and effort. There’s no better place to start than your existing listings. You’ve already spent a good deal of time and money on generating the listing prospects, building […]
Pay More Than Property is Worth to Realize Your Dream
With double-digit appreciation and rapid reduction in the supply of homes for sale, we have officially moved from a buyer’s market to a seller’s market in many areas. This paradigm requires home buyers to modify their strategy for purchasing a home. In the new real estate market, multiple offers and stubborn sellers are commonplace. If […]
Save Thousands By Purchasing Now & Selling Later
We have a year or more of improving real estate market conditions behind us. Yet, many home sellers are using the same strategies they were using when market conditions favored buyers. This may not make sense. If selling a residence prior to purchasing another is not a requirement, it may be far better financially […]
Be One of the Beautiful People
As unfair as it may seem, there are ample behavioral studies that have been done that prove that people who are attractive are treated more favorably than average looking people. This is an important principle to consider when you’re in a service industry such as real estate. Consider the pie chart below which reinforces the […]
Auto Shortage Now, Housing Shortage Just Around the Corner
There’s more proof coming that shows just how uncannily accurate the auto industry recovery has been in predicting the recovery in the housing industry. It’s a simple matter of supply and demand. Consider the following similarities between the auto and housing industries:
Do You Pass the Prospecting Test?
Housing Sales to Foreign Buyers Boom in Florida
Use the Six-Gun Strategy to Close the Sales
There’s an old sales expression in sales that states: Selling doesn’t begin until you get your first “No”. The sales profession pays extremely well because you have to be more than a customer service professional. Once you’ve identified how to help your clients, you also have to be prepared to encourage them to move ahead […]




