Buyer & Seller Considerations: Be a Shepard, Not a Sheeple
The “Sheeple” Close can be a little tricky because no-one likes to think of themselves as a “Sheeple”. It should be shared using a third party example because your prospects like to think they’re intelligent enough to make their own informed decisions. In truth, most people don’t like to make big decisions because they’re afraid […]
Buyer Considerations: The Great American Dream
With great concern about whether the American dream of home ownership would be sustainable, recent evidence points to a rapid recovery for the desire of home ownership. As uncertainty diminishes and the economy continues its path to recovery, it’s likely that more and more people will once again move towards home ownership. With the changing […]
Buyer Considerations: The Other People’s Money
If you are thinking about paying cash for a home you may want to reconsider. It’s true, paying cash for a home does make sense when a buyer is negotiating to purchase a home. Buyers who present offers with a quick close and no mortgage or other contingencies have a much greater chance of their […]
Listing Presentations: Be Like a Financial Advisor, Not Like a Travel Agent
How many times have you taken the time to build a relationship with a buyer or seller, had them express a sincere interest, and then drop off the face of the earth? How should you handle this situation? A winning strategy for this situation requires some thought. Quite often, agents will use the insanity approach […]
Business Planning
There’s an old expression that goes something like this: “If you don’t know where you’re going, any path will take you there”. It means that you should have a plan so you know which way to go. It only makes sense to determine in advance which direction you’re going to take before you begin your […]
Buyer Considerations: Life Expectancy Dramatically Increases
Business Management: The 10-20 Approach
We’ve all heard the expression “Life is measured in inches not miles”. Most people don’t realize that it’s not the big decisions we make that shape our lives, rather it’s the cumulative effect of all the little decisions we make. For example, taking the small step every day of “rainmaking”, or prospecting, by: – picking […]
Business Management: Don’t Close Up During the Holidays
The period between Thanksgiving and The New Year is one of the most difficult times for businesses and professionals to get work done. Nearly everyone is shifting their focus from getting work done to thinking about family, holiday parties, gifts, religious services, and just plain relaxing. For the majority of very successful business professionals, it’s […]
Census Show Tremendous Opportunities in Real Estate
For those of you wondering about the real estate industry in 2013, consider the following; United States– The population of the United States increased in the past 10 years by almost 10% and is now at 308 million people. At 2.4 persons per household (or home), there should be approximately 128 million households in […]