In today’s market, many perspective buyers make the common mistake of putting a cap on the amount of money they want to spend for a house without realizing how poorly they’re prioritizing what’s important in life.

Let’s look at an example of how this can happen:

A couple decides their going to buy a $400,000 house with 20% down. They don’t want to finance more than $320,000, yet that same couple will spend ten dollars a day on lattes at Starbucks and an extra $35 dollars for a bottle of wine at dinner on Friday night. If they just skipped the wine and lattes, they could easily buy a bigger, better house with the extra $420 a month they would be saving. That’s another $70,000 that buyer could invest in something that really will improve the quality of their life.

Tell your buyers to trade their Starbucks and Piño Noir for the house of their dreams!