I’m Tired of Pretending I’m Poor

For the past 3 years, buyers have been reminded by every medium to focus exclusively on price when buying real estate.  It’s come to the point that many buyers are so focused on price that they forget the true reason anybody buys anything, which is the emotional benefit for the need that the product meets.

All buyers must answer the following question before they buy a home:

“If I were to buy today, what would it mean to me?”

The true benefits will be identified with the answer to the above question.  If the buyer focuses too heavily on price, the buyer loses the emotional benefits of enjoying the home today.  The loss of use and enjoyment is gone forever.  As we reach the bottom of the market, buyers should change their focus to the true meaning of owning a primary residence or vacation home.  In other words, if the money is there, quit putting your life on hold, stop pretending you’re poor and begin to enjoy yourself again.  After all, isn’t that why we work so hard in the first place?