We’ve put a great deal of effort in tracking the local real estate trends. Now, how can we maximize the benefits of knowing what the trends are? Of course, we’re going to give the information to our Farm, Sphere, Past Clients, Advocates, and either Buyers or Sellers and quite possibly both, but why? Because all […]
Buyer Close – Buy Now and Save 10%
Could real estate prices skyrocket again just as they did in 2004-2006? As we continue to hear news of economic recovery fueled by improving employment numbers, it becomes more likely that the price of real estate in most areas could increase dramatically. After years of declining prices in real estate, many experts are predicting a […]
2012 Presentations – Confidentiality
We know that people want to do business with an agent that will meet their needs and that they like and trust. It’s not uncommon for buyers and sellers to do business with someone they don’t trust, unless they feel there is no other way to get what they want. With that situation as […]
Seller Consideration – Know How to Interpret Market Data and Don’t Believe Everything You Read
A significant amount of attention has been given by the media due to the recent increase in existing home sales. Not surprisingly, the media tends to sensationalize data. In most cases, valuable information is missing that would provide a clearer picture of what trends are occurring in the real estate market. For example, the media […]
Seller Closes – Apples-to-Apples (Joe’s Seller Top Choices)
Seller Closes – Apples-to-Apples One of the most important pieces of information that a trusted advisor should consider is what the seller plans on doing once their home is sold. Most sellers find it necessary to replace their home with another one. If a seller is purchasing a larger home, create a financial pro-forma to […]
Mortgage Interest Rate Savings Chart
Using Cup O’ Joe to Build an Email Database
Don’t make the mistake of limiting your success by asking people about buying and selling. Only 20% of the people you meet or know have a direct real estate need. Almost 100% of people you contact have a vested interest in knowing about what is happening to real estate prices. Instead of being a real […]
2012 Prospecting – The Best Voicemail Message
Motivating people to return your calls is an art. You can even think of it as a challenge. So, what’s the best way to get people to call you back? The following rules are a must: The message you leave must be different from any other message they will hear; in other words it must […]
Prospecting: The “Sheeple” Close
The “Sheeple” Close can be a little tricky because no-one likes to think of themselves as a “Sheeple”. It should be shared using a third party example because your prospects like to think they’re intelligent enough to make their own informed decisions. In truth, most people don’t like to make big decisions because they’re afraid […]
Hire an Expert
Many agents love to point out how many of the buyers they work with aren’t loyal to any one agent. These agents believe that buyers aren’t worth the trouble because you can’t trust them to do the right thing. In fact, it may just be that the buyers don’t really see a difference between […]

