Really smart, successful agents tend to believe that they don’t need any help from anyone. After all, if you’re already successful, why listen to anyone else. It gets worse, because the more successful you become as an agent, the more confident you are. And, the greater your confidence, the greater the belief that you […]
Sales Presentation- The Warm-Up
You have a great prospect for buying or selling. You want to be sure they buy a home or list their home with you. If you’re like most agents, you want to have powerful sales tools you can use to impress your prospects. You feel these tools will give you an edge over the competition. […]
The Best in the Real Estate Universe
Ok, we’ve always said that you don’t have to memorize scripts, you just have to understand and apply the concept but, I lied! The scripts listed below are so good that if you don’t memorize them, you’ll be doing yourself a great disservice. So turn off your phones, put your iPads down, ignore your emails, […]
Prospecting: Joining Clubs or Groups
We all know that the best form of communication is face-to-face. It stands to reason the more people you talk to in person about real estate, the more successful you will be. This is why active participation in groups, clubs, or different organizations, is one of the most effective ways to grow your business. Consider […]
Expand Your Sphere of Influence
With more pent-up buyer and seller demand than ever, 2012 promises to be a very productive year. For agents that communicate with their RMR or Relationship Management list. This list includes your: 1. Past Clients 2. Advocates 3. Sphere of Influence Most agents don’t realize just how many people they actually know who should be part of their […]
Are you Ready for a Big Year?
Overcoming Objections- The “Six Shooter” Close
Another common mistake that even experienced agents make is to rely too heavily on pre-prepared documents and other sales aids they think will help them convince a buyer or seller to write a contract. In many cases, information such as comparable sales data and fancy color brochures do in fact help build a relationship with […]
Seller Strategic Brief Workshop
Name: _______________________________________________ Current Address: _____________________________________________________________________ Home Phone: __________________ Cell Phone: __________________ Office: ___________________ Email Address: __________________________________________________________ Source: _________________________________________________________________ Why are they selling? ________________________________________________________________ ______________________________________________________________________________________________________________________ What do they like about their home? ___________________________________________________ ____________________________________________________________________________________ What don’t they like about their home? _________________________________________________ ____________________________________________________________________________________ What do they like about their neighborhood? ____________________________________________ ____________________________________________________________________________________ What don’t they like […]
Buyer Strategic Brief
Buyer Strategic Brief Name: _________________________________________________________ Current Address: _____________________________________________________________ Home Phone: _________________ Cell Phone: _____________ Office: ________________ Email Address: ________________________________________________________ Source: ______________________________________________________________ 1. What do you know about their family? _________________________________________ ______________________________________________________________________________ 2. What do you know about their occupation? _____________________________________ ______________________________________________________________________________ 3. What do you know about their recreation or what they do outside of […]
