2014 Salesmanship – Seller Strategic Brief Questions One of the most common mistakes agents make is when they fail to get enough information at the very beginning of the relationship they are trying to build with a seller. It is critical for an agent to know all of the answers to a strategic brief […]
Salesmanship – Buyer Strategic Brief
2014 Salesmanship – Buyer Strategic Brief When you meet your buyers for the first time, it’s imperative that you: 1. Gather as much information as possible 2. Establish rapport. There is no such thing as too much information because the better the information, the more successful your strategy to find them a home will be. […]
Seller Price Reductions – “I’m Concerned” Close
2014 Seller Price Reductions – “I’m Concerned” Close Your sellers may still be hesitant to lower the listing price of their home. A common response when you suggest a price adjustment is: “Just bring me an offer”. Of course it doesn’t always work that way, as most buyers are not motivated to even […]
Salesmanship – Using Zillow to Close
2014 Salesmanship – Using Zillow to Close If you think you can ignore property estimated values on zillow.com because they’re not accurate, you’re likely to struggle with both buyers and sellers. Zillow has become one of the top search sites for real estate in recent years. It is heavily relied on as a guide […]
The Golden Rule Take Shots
One of our favorite expressions is, “you miss 100% of the shots you don’t take!” If you apply this basketball concept to business, it basically means you can’t be successful unless you take some risk by giving it a shot. Often, agents are amazed at just how lucky other agents are when they stumble into […]
Prospecting – The Golden Rule: Take The Shots!
2014 Prospecting – The Golden Rule: Take The Shots! One of our favorite expressions is, “you miss 100% of the shots you don’t take!” If you apply this basketball concept to business, it basically means you can’t be successful unless you take some risk by giving it a shot. Often, agents are amazed at […]
Buyer Considerations – Got the Winter Blues?
Buyer Considerations – Still Waiting to Buy? It Could Cost You Double!
Prospecting – Time to Focus on FSBO’s
2014 Prospecting – Time to Focus on FSBO’s Recently, a number of homeowners interested in selling their property have chosen to use the FSBO strategy to avoid having to pay a commission. This group has tremendous potential for agents interested in listing properties because over 80% of the time, the homeowners’ FSBO strategy fails, […]
