This is a great approach to use before the recovery takes hold and the numbers list-to-sold ration improves for top producers. Top listers have been carrying heavy inventory loads with few sales. Once listings begin to sell, this argument won’t be as effective, so take advantage of the opportunity now! It’s always much easier […]
Presentations – Buyer and Seller Wealth Management Close
It’s interesting to see the difference in what a buyer and seller perceives as professionalism as compared to the same person’s expectations for other professions. For example, successful people put a great deal of trust and confidence in the recommendations of a financial advisor, accountant, or lawyer. Many of these professionals have taught their clients […]
Presentation – My Information is Proprietary
How do you determine how much information to give to a buyer or seller before they officially become a client? This is a difficult question to answer. All too often, agents will give unlimited advice to their prospects in the hopes a prospect will agree to let the agent represent them, only to have the […]
Economic Considerations – Real Estate Vs. Stock Market
Presentations – Buyer Strategic Brief Questions
Purpose: Establish a long-term relationship Sell their home Help them find another home if applicable Pertinent Data Who are they? Where do they live? Why are they selling? What do they like about their home? What don’t they like about their home? What do they like about their neighborhood? What don’t they like about […]
Presentations – Buying Strategic Questions
Purpose – Establish Long-Term Relationship Meet their immediate buying needs Pertinent Data Who are they? Where do they live? How long have they lived there? Why are they moving? What do they like about their present home? What don’t they like about their present home? What do they like about their present neighborhood? What […]
Prospecting – Exploiting Opportunities from Listing Signs and Floor Time Cakks
Many broker owners project that as much as 50% of the calls that come into their offices (excluding agent calls), with inquiries about properties, are from buyers who purchase property locally within the next twelve months. If this is true, and the average price of a home is $300,000, it would mean that every other […]
Presentations – Get Listings by Using Conversions Rates to Beat Top Producers
2012 Presentations – Get Listings by Using Conversion Rates to Beat Top Producers It’s always much easier to get listings and generate sales when you’re a top producer. But, what do you do when you’re competing with a top agent to get a listing. After all, it looks to the seller like the other agent […]
Prospecting: Social Networking Script
New prospect script: Must have a hot topic every week to discuss What type of work are you in? Have you been affected by the real estate downturn? I work with ________ and we’ve found that most businesses have been and are waiting to see a turnaround in the market. Did you see the article/report […]
Prospecting – Maximizing Open House Opportunities (Joe’s Prospecting Top Choices)
Maximizing Open House Opportunities A nice couple visits your Open House. You welcome them and request they sign the guest book for the Seller. You engage in small talk, they leave, and you’ve got a name and perhaps even contact information, (sometimes the information is even real), and that’s it. Now answer the following questions? […]

