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2016 LISTING STRATEGIES: Appearances Make All The Difference

November 9, 2016 by Joe McAuliffe

2016 LISTING STRATEGIES  Appearances Make All The Difference Sales have picked up, inventory levels are down, and buyers are appreciating the benefits of buying now, as opposed to waiting.  Some buyers are even willing to pay more for desirable properties. Your sellers have to respect the fact that appearances matter. Sellers often have a misconception […]

Filed Under: Cup O' Joe, Listing Strategies

2015 Listing Conversation: Key Points to Consider if You’re Thinking About Selling

May 15, 2015 by Joe McAuliffe

Thinking About Selling? Houses that sit on the market tend to get stale. New buyers are concerned that previous buyers have passed on the property because they didn’t find it appealing.  In other words, if other prospective buyers haven’t made an offer, what’s wrong with the property or they ask themselves “What am I missing”?  […]

Filed Under: Cup O' Joe, Listing Strategies, Seller Consideration Samples, Selling Your Listings

2015 Listing Presentations – The “Automatic Extension If Price Reduced” Clause

April 17, 2015 by Joe McAuliffe

4/17/2015 2015 Listing Presentations – The “Automatic Extension If Price Reduced” Clause There is nothing wrong with taking a listing that is overpriced, if given time, you’re confident you can get the seller to be more realistic and lower the price.  But, if you agree to take an overpriced listing, you must be prepared to […]

Filed Under: Cup O' Joe, Listing Strategies

2015 – Listing Strategies: A Menu

April 8, 2015 by Joe McAuliffe

4/7/2015 2015 – Listing Strategies: A Menu The single most important goal for success in 2015 for most agents will be to get listings. But once you have the listings, your success will depend primarily on how good your strategies are to get each listing sold. Most agents have very little experience developing winning strategies […]

Filed Under: Cup O' Joe, Listing Strategies

2015 Listing Conversion – List of Possible Next Steps

April 7, 2015 by Joe McAuliffe

  2015 Listing Conversion – List of Possible Next Steps Once you’ve reviewed the data, identified the Target Market, created a powerful presentation and message, and identified your distribution sources, the next step is to ask yourself, “What step can I take that is most likely to sell my listing?” The best way to determine […]

Filed Under: Cup O' Joe, Listing Strategies

2015 Listing Management – Don’t Do A Drive-By Photo Shoot

April 2, 2015 by Joe McAuliffe

2015 Listing Management – Don’t Do A Drive-By Photo Shoot In Miami or any other big city, when you refer to a “drive-by”, it involves a shooting that can result in death. In real estate, when you take little or no time to do a shoot (photo shoot), it can result in the death of […]

Filed Under: Cup O' Joe, Listing Strategies

2015 Listing Sales Strategies – Identify Your Target Market

April 1, 2015 by Joe McAuliffe

3/31/2015  2015 Listing Sales Strategies –Identify Your Target Market You’ve secured your listing and have identified each of the players that can and should be part of your team. Now it’s important to consider the best way to get the property sold. Keep in mind, that each listing is unique. What works for one property, […]

Filed Under: Cup O' Joe, Listing Strategies

2015 Listing Considerations: Who’s On Your Listing Sales Team

March 31, 2015 by Joe McAuliffe

3/31/2015 2015 Listing Strategies: Who’s On Your Listing Sales Team Most agents aren’t part of team, they’re sole practitioners. Yet, when selling listings your team can be significant. Who should you count on as part of your team to sell your listings? Consider the following team possibilities: You- Of course you’re going to do what […]

Filed Under: Cup O' Joe, Listing Strategies

Selling Your Listings, Appearances Make All The Difference

March 11, 2015 by Joe McAuliffe

  2015 Listing Strategies-Selling Your Listings, Appearances Make All The Difference. Sales have picked up, inventory levels are down, and buyers are appreciating the benefits of buying now, as opposed to waiting.  Some buyers are even willing to pay more for desirable properties. Your sellers have to respect the fact that appearances matter. Sellers often times […]

Filed Under: Cup O' Joe, Listing Strategies

Listing Sales Strategies – How to Sell a Listing

September 30, 2014 by Joe McAuliffe

Listing Sales Strategies – How to Sell a Listing You’ve secured your listing and have identified each of the players that can and should be part of your team. Now it’s important to consider the best way to get the property sold. Keep in mind, that each listing is unique. What works for one property, […]

Filed Under: Cup O' Joe, Listing Strategies

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Joe McAuliffe is a business consultant and strategist who has spent his career working alongside the country’s top real estate and luxury real estate organizations, including Sotheby’s International Realty, Christie’s International Real Estate, and Coldwell Banker, as well as wealth management advisors and attorneys.His work developing strategic initiatives also spans Fortune 500 companies, including AOL-Time Warner, Fortune Magazine, MIT, Oracle Corporation, Martindale-Hubbel, Lawyers.com, and USA Today.

Joe is also a frequent guest speaker at leading real estate and wealth management industry events.

When Joe built his approach for real estate, he adapted strategies proven with corporations and high-net-worth clientele into a focused, rifle-shot methodology designed for agents, teams, and firms. His private consultations zero in on the exact activities that move the needle, helping clients achieve both personal and professional goals with far less wasted motion than a generic coaching program. Joe is also a frequent guest speaker at leading real estate and wealth management industry events.

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